SFA in a few dates : 60 years of existence
For more than 60 years, the companies of the SFA Group have been working to provide a clientele of professional and private individuals with ever greater sanitary comfort in their daily lives. They offer them much more than technological know-how; they offer inventive, reliable and easy-to-implement solutions. A state of mind and a way of doing things that in 1958 resulted in the launch of the first Sanibroyeur. An ingenious idea that continues to revolutionise interior design around the world. This mastery of pumping solutions has been deployed over the years, providing valuable help in a wide variety of sectors.
Today SFA has design and production expertise in 4 main synergetic areas:
- Water treatment equipment and solutions
- Pumps and pumping stations for industrial projects
- Pumps and sanitary macerators for home use
- Equipment for showers, whirlpool bathtubs and spas
Visit our SFA Group website to discover more about our group including:
our history and values
our universe of expertise
our CSR commitments
There is also information on our HR policy, our latest news and press releases and information on all of our subsidiaries
From 1958 until today
1958
Creation of SFA and the first toilet macerator /
Acquisition of Europelec
1970
SFA expands its sales throughout Europe and North America
1978
First TV advertising campaign
1988
Acquisition of Kinedo
1990
ISO certification of factories
1993
Grandform joins SFA group
2019
Acquisition of ZehnderPumpen
2020
Acquisition of Aquasystem and Format /
Launch of new CI
1958
Creation of SFA and the first toilet macerator /
Acquisition of Europelec
1970
SFA expands its sales throughout Europe and North America
1978
First TV advertising campaign
1988
Acquisition of Kinedo
1990
ISO certification of factories
1993
Grandform joins SFA group
2019
Acquisition of ZehnderPumpen
2020
Acquisition of Aquasystem and Format /
Launch of new CI
The essential elements of the SFA Group brand that makes it different
OUR PURPOSE:
Designing and manufacturing domestic and professional solutions wherever water flows.
OUR VISION & AMBITION:
Based on industrial and design expertise in pump and bathroom solutions, deploy a specific culture of well-being across all markets beyond as best practice.
OUR POSITIONING:
Global Group, supplier of all-round inventive solutions. Quality and value for money solutions.
Inventiveness: A key part of our DNA
The hallmark of the SFA Group. This value combines creativity, pragmatism and smartness, encapsulating our ability to identify and offer simple but ground-breaking solutions. Inventiveness is a kind of intellectual prowess exemplified by our Group. Saniflo, Sanifloor, Sanicompact, the air system in balneo therapy and our shower assembly systems are but a few examples.
SFA Group and its Values
The 60 years of our Group's history have enabled it to become what it is today and to nurture its vision for the future are based on a foundation of values that make up our DNA. These values are strong and live on in our day-to-day behaviour.